About Diana MacFarlane
Diana MacFarlane is the founder of RedWeb.Digital, a web design and digital marketing agency that helps service-based businesses turn their websites into client-getting tools. She specializes in WordPress website design, conversion strategy, SEO, Answer Engine Optimization, and StoryBrand-style messaging.
Latest Articles
How to Get More Clients From Your Website
Conversions
Your website should be your best salesperson. It works 24/7, never calls in sick, and can talk to hundreds of…
Small Business Website Design: What Actually Works
Design
Your website isn’t working. You know it, I know it, and unfortunately, so do your potential customers. They land on…
How Much Does a Small Business Website Cost?
Strategy
Getting a straight answer about small business website cost feels a bit like asking “how long is a piece of…
5 Signs It Is Time to Redesign Your Website
Strategy
Your website is a lot like your storefront. It’s the first thing most people see, and it shapes their opinion…
How to Build a High-Converting Lead Generating Website
Conversions
Most small business websites work like a digital business card: they sit there, look decent enough, and do almost nothing.…